Fact: 50% of association revenue is generated from non-dues sources.
Check out these 3 things you can do today to increase non-dues revenue using technology you probably already have:
Social Media Advertising
Your social media followers are a coveted group for vendors and suppliers. So why not use promoted or sponsored posts to generate extra revenue?
Online Member Directory Advertising
Connecting buyers and suppliers is a nobrainer. Digital versions of your directory allow you to save on printing costs and lets you do frequent updates.
Newsletter & Email
Offering advertising opportunities to industry suppliers can boost the credibility of your newsletter – and bring in extra dollars.
Read our free guide, Using Technology to Streamline Non-Dues Revenue and gain insight on the latest ways to boost your bottom line, including:
- What is (and isn’t) working for other associations
- Approaches that maximize individual staff strengths with no out-of-pocket expense
- Easy and efficient resources that allow members to utilize online tools, freeing up time for association staff to focus on other tasks.
Download the guide to get more ideas. It also provides tips for ongoing evaluations of program offerings.