Associations are constantly challenged to increase non-dues revenue. Boosting the bottom line can begin by maximizing what every association already has: a website.
Your association’s website is an ultra-efficient way to set up non-dues revenue programs and strategies with minimal effort and maintenance.
In Using Technology to Streamline Non-Dues Revenue, association pros can learn about what is and isn’t working for other member-based organizations. Additionally, it includes details on approaches that maximize individual staff strengths with no out-of-pocket expense.
Two of the concepts presented in the guide include:
In addition to the auction income, online auctions offer an opportunity to sell sponsorships.
Take advantage of this popularity by selling pre-, mid-, and post-ads in your videos and podcasts. Be sure to align sponsors with topics that are relevant to their products and services.