Community

If you’ve been working on WiFi for the last 14 months, a return to the office may be jarring. Association professionals made the pivot from usually predominantly people-centric office spaces to recreate what they could online.  Work styles and relationship equity helped many get things done. As we face another change now, in the return to offices, the future of work looks different. It’s hybrid, just like the future of events. A Deloitte study showed 61% of executives are focusing […]

In the online community space, the role of a community manager has become imperative for any community looking to achieve long term success. Community managers play a dynamic role encompassing engagement, growth, and maintaining a healthy online environment. Contrary to popular belief, their responsibilities extend far beyond moderation. Community managers should also cultivate relationships, strategize for growth, and ensure the community’s voice is heard within the larger organization. Here’s a closer look at the role of community managers in online […]

The creation of online communities has become important for brands and organizations seeking to foster a sense of belonging and engagement around shared interests or goals. But starting a community is only the first step. The real challenge is maintaining its growth, engagement, and relevance over time. Sustainable community building requires thoughtful strategies aimed at long-term engagement and member satisfaction. Here are some key practices to ensure the health and growth of your online community. Cultivate a Sense of Purpose […]

Online communities are beacons of collective interest, support, and information sharing. However, the sustainability and growth of these communities is highly dependent on effective leadership. Cultivating leadership within online communities is not just about managing a group of people; it’s about inspiring participation, fostering engagement, and driving positive impact. ‍ Here are key strategies and best practices we suggest for developing leadership within online communities to ensure their vibrant evolution. Identify and empower emerging leaders Leadership potential can be found […]

As we continue through 2024, the demand for authentic brand to consumer connections only continues to grow. Online communities have emerged as powerful platforms for fostering these relationships, offering a space for engagement, feedback, and loyalty building. For brands looking to make a mark this year, understanding the nuances of creating and managing online communities is key. ‍Here are some best practices to consider if your brand is aiming to cultivate a vibrant, engaged online community this year: ‍Define Clear […]

As we continue through 2024, the demand for authentic brand-to-consumer connections continues to grow. Online communities have emerged as powerful platforms for fostering these relationships, offering a space for engagement, feedback, and loyalty building. For brands looking to make a mark this year, understanding the nuances of creating and managing online communities is key. Here are some best practices to consider if your brand is aiming to cultivate a vibrant, engaged online community this year: Define Clear Objectives and Values […]

Online communities are powerful catalysts for positive change. Beyond their ability to connect people across the globe, they also have the potential to improve the world in tangible ways. ‍ Let’s take a deeper look into how online communities are fostering inclusivity, driving innovation, and creating a more informed, empathetic society. Online communities foster global connection and understanding Online communities have the unique ability to bridge vast geographical divides. They have a unique ability to bring together people from diverse […]

In a world increasingly dominated by digital interactions, the concept of community has made a significant transformation. The future of community, undeniably, is online. This shift towards virtual spaces has been propelled by advancements in technology, changing lifestyles, and the global reach of the internet. Online communities offer exciting, new opportunities for connection, learning, and collaboration that transcends geographical boundaries. ‍ Here’s why organizations should be looking at the digital world new frontier for community building. It breaks down geographical […]