GrowthZone Case Study - Oregon Festivals & Events Association

Case Study: Oregon Festivals & Events Association

Oregon Festivals & Events Association
Lebanon, OR
Jill Ingalls, Executive Director

THE CHALLENGE

Focused on the statewide events industry, the Oregon Festivals & Events Association has over 200 member organizations and is responsible for the promotion of more than 1,200 events annually. Led by a volunteer board and staffed by only an executive director, they needed an association management solution that allowed for efficient communication with members, required minimal staff data input, and offered members the ability to post their own events. “With limited staff and huge event listing volume, we needed something that staff didn’t have to build,” said Jill Ingalls, Executive Director.

THE SOLUTION
The main requirement was that whatever association management solution they chose had to be intuitive for members and affordable. The association had been using another system, but it had limited flexibility, and the staff had to manually populate most of the fields. When their search began, Jill reached out to learn about GrowthZone and went no further.

“One of our board members was a staff member at a local Chamber who used GrowthZone’s sister product, ChamberMaster; they suggested that it would be a great fit for our needs,” Jill said.

When she learned that GrowthZone offered the ability to generate revenue, had a low initial cost, and allowed members to manage their own profiles as well as list their events, Jill knew GrowthZone was the answer.

THE RESULTS
With the implementation of GrowthZone, OFEA is now able to connect with members through their website, monthly E-newsletters, and email announcements and updates. They say the Dashboard is easy to use, their members enjoy better promotion of their events and services, and the staff finds it easy to edit and administrate. When asked what she would tell someone considering GrowthZone for their organization, Jill’s response was simple, “Do it. Get GrowthZone!”

According to Ingalls: “They (GrowthZone) have AMAZING service and hand holding.”

You guys have been totally awesome. I love the product and the customer service is top notch.

Shana Vazquez-Hernandez
Shana Vazquez-Hernandez
MN Retailers Association

The customer service support is superb and the software is much easier to learn than our previous CRM. I wholeheartedly would recommend this product to any chamber or business association. It’s worth the investment.

Malcom Jones
Malcolm Jones
Marketing & Administrative Manager - Metropolitan Business League

It makes keeping track of our membership and events a breeze! Everything is posted in real time, and it’s so much easier than working from a spreadsheet! And it syncs with our website, giving users an easy way to find our members, events and job openings.

Tiffany Brightwell
Tiffany Brightwell
President - ABC (Associated Builders & Contractors) North Alabama Chapter

Just spoke with Melissa on the phone about reporting/statistics and once again, you guys are great! Always always friendly, knowledgeable and helpful – thanks so much!

Giselle Mahoney
Giselle Mahoney
Tech Collective
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