Case Study: York Builders Association

York Builders Association
York, PA
Laurie Lourie, Executive Vice President

THE CHALLENGE
When Laurie Lourie came on board as Executive Vice President of the York Builders Association, she brought 22 years of association experience and a keen eye for continuous improvement. She knew that a dues-based organization had to have cost-efficient systems in place in order to provide members with valuable programs and services.

Laurie identified costly inefficiencies at the association, including separate systems for managing programs, accounting, and member data. With limited staff, outsourcing technical support would prove to be expensive. After researching Association Management Software (AMS), Laurie determined her top requirement was affordability.

THE SOLUTION
After numerous software demonstrations, Laurie’s decision was clear. “The features of GrowthZone AMS checked all of our boxes,” she said. “The fact that the onboarding experience was excellent and included efficient and professional technical support throughout the process was a bonus.”

THE RESULTS
Laurie is confident that system improvements will have a significant impact on membership growth and retention. “We appreciate the ability to make updates to our website via the GrowthZone system as well as having access to their knowledgeable customer service representatives,” Laurie added.

With process improvements and reduced costs, Laurie and the rest of the York Builders Association staff are now able to focus on programs that will help members maintain quality and ethical building practices so that people can have the “American Dream” of home ownership.

You guys have been totally awesome. I love the product and the customer service is top notch.

Shana Vazquez-Hernandez
Shana Vazquez-Hernandez
MN Retailers Association

The customer service support is superb and the software is much easier to learn than our previous CRM. I wholeheartedly would recommend this product to any chamber or business association. It’s worth the investment.

Malcom Jones
Malcolm Jones
Marketing & Administrative Manager - Metropolitan Business League

It makes keeping track of our membership and events a breeze! Everything is posted in real time, and it’s so much easier than working from a spreadsheet! And it syncs with our website, giving users an easy way to find our members, events and job openings.

Tiffany Brightwell
Tiffany Brightwell
President - ABC (Associated Builders & Contractors) North Alabama Chapter

Just spoke with Melissa on the phone about reporting/statistics and once again, you guys are great! Always always friendly, knowledgeable and helpful – thanks so much!

Giselle Mahoney
Giselle Mahoney
Tech Collective
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