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Discover how GrowthZone helped the Michigan West Coast Chamber streamline billing, automate workflows, and improve member engagement.
After using ChamberMaster for years, the Michigan West Coast Chamber of Commerce realized it needed modern chamber management software to handle membership, billing, events, and operations efficiently. The team wanted a chamber of commerce software platform that could simplify workflows, improve member engagement, and give staff the tools to manage everything without relying on multiple external tools.
The Chamber needed a single platform to manage member profiles, billing, event registration, and programs while also integrating with QuickBooks and automating tasks that were previously done in separate systems.
After implementing GrowthZone, the team found the platform much easier to navigate than their previous software. Billing automation became significantly simpler, and the membership team could take over responsibilities that had once required a dedicated billing person.
Staff quickly appreciated the ease of use, especially the marketing automation and project templates that replaced external tools like Asana. Membership engagement tools became simple for any staff member to use at any time.
GrowthZone’s intuitive checklists and automation helped increase both new member and overall retention rates. Scheduled dues increases and simplified processes directly contributed to operational revenue growth, making it easier for the Chamber to focus on growth and member management.
The Michigan West Coast Chamber of Commerce had one simple goal: to improve its operations across membership, billing, events, and program management while providing a better experience for its members. But managing all of these functions in their previous system proved to be an enormous task.
The Chamber’s old platform made billing difficult, complicated membership management, and required multiple external tools to handle projects and operations. Staff struggled to track payments, manage member profiles, and automate routine tasks efficiently.
The Chamber knew it was time for a change. They evaluated their options and ultimately chose GrowthZone for its robust chamber management software capabilities. “Making the switch from ChamberMaster to GrowthZone AMS has completely changed the way our chamber operates. Having this new platform has really allowed us to step it up! From membership, billing, operations, events, to program management – it has changed the way that we work in the best way possible,” said Britt Delo, Vice President of Strategic Initiatives.
GrowthZone provided one integrated platform for membership management, billing automation, event registration, program management, and workflow templates - replacing multiple external tools and creating a centralized, easy-to-use system.
After implementing GrowthZone AMS, the Chamber quickly realized immediate benefits. Staff found the system intuitive and easy to navigate, significantly simplifying billing and member profile management. Integration with QuickBooks gave the team full visibility into invoices, and automation tools replaced external project management software.
“Making the switch from ChamberMaster to GrowthZone AMS has completely changed the way our chamber operates. Having this new platform has really allowed us to step it up!” Britt added.
The Chamber also saw tangible results in member engagement and retention. New and existing members benefited from simplified processes, and scheduled dues increases became seamless. Staff could focus on growth initiatives instead of manual administrative tasks, boosting operational efficiency and ROI.
By switching to GrowthZone AMS, the Michigan West Coast Chamber streamlined workflows, improved member management, and created a modern, cloud-based system that allowed staff to work smarter, not harder.
Britt Delo
VP of Strategic Initiatives
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Discover the ease of member management with GrowthZone. Explore our solutions and find one that fits your needs today.