Melynn Sight explains how to take a fresh look at your organization’s value proposition and evaluate if you’re effectively communicating your value to your members.
The session encourages participants to consider:
✭ Are you known for something that gets your members’ attention?
✭ Do they know what your Breakthrough Value is?
✭ Does your brand need a reboot?
Get ready to question everything, to set your organization apart, and to make your members know you for something specific and unique.