Knowledge Library

Browse our knowledge library of association industry articles, white papers, guides, infographics, and videos on a variety of important industry topics.

Campaign to recruit lapsed members

ON-DEMAND: “Member Win-Back Campaigns” with Cathi Hight

In this webinar, Cathi Hight discusses strategies to “re-recruit” dropped members with a win-back campaign. Cathi explains: ✭ The forgotten […]

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Association and Chamber Value Proposition Workshop

ON-DEMAND: “The Pitfalls and Possibilities of Your Value Proposition” with Melynn Sight

Melynn Sight explains how to take a fresh look at your organization’s value proposition and evaluate if you’re effectively communicating […]

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Chamber Program Idea Book

A Big Book of Chamber Ideas: Special Edition

The GrowthZone team recently reviewed every submission from 6 years of the Chamber Innovation Competition. The result? A micro e-book showcasing 5 […]

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Association and Chamber Diversity Tips

ON-DEMAND: Talking About Association Diversity with Jess Pettitt

We “know” our members and co-workers, but often struggle to understand the cultural nuances of dealing with people of different […]

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Melynn Sight On-Demand: How to Survey Members

ON-DEMAND: Survey Members with Purpose

Join the GrowthZone team and engagement expert, Melynn Sight for the live webinar, “Do Your Research. Survey with Purpose.” Learn […]

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Annual Association Trends Survey Report

2021 Association Survey Results

Every year, the Association Survey Results report is our most downloaded document for association pros. Read the 2021 report to […]

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Member & the Message Webinar

ON-DEMAND: The Member and the Message with Melynn Sight

It’s time to get comfortable with your organization’s talking points. Join GrowthZone and engagement expert, Melynn Sight for the on-demand […]

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Email marketing automation for associations and chambers of commerce

ON-DEMAND: “New Members in Your Inbox” with Kyle Sexton

The statistics prove it. Leveraging email automation improves member recruitment and retention rates. Author and international speaker Kyle Sexton discusses […]

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Framework for Success

Builder Associations: A Framework for Success Guide

When members find themselves struggling in a tough economy, a crisis, or facing major policy changes that affect their business, […]

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Golf Tournaments for Chambers and Associations

Running a Golf Tournament Amid COVID-19

Tips for Teeing Up a Low-Touch Golf Event: Golf tournaments and events are a huge source of non-dues revenue for […]

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Corkboard with Mask Signs

Fun COVID Mask Signs for Associations & Chambers

  A collection of fun signs for chambers of commerce, associations, and their members. Download and print on letter-size paper […]

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webinar presenter on computer screen

ON DEMAND: Energizing Virtual Events with Amanda Kaiser

Online meetings don’t have to be awkward or dull. Join membership expert, Amanda Kaiser for this on-demand “show-and-tell” demonstrating how […]

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Live Group Demos 1-To-1 Demo