Greensboro Regional REALTORS Association Streamlined Operations

Discover how Greensboro Regional REALTORS® Association moved to GrowthZone AMS to improve efficiency, reduce processing time, and provide a smoother experience for staff and members.

Finding a Better Way to Work

After years of using multiple AMS platforms, the Greensboro Regional REALTORS® Association needed a system that could keep up with their needs and simplify operations for staff.

Member Onboarding

GrowthZone reduced application processing times from over 72 hours to less than a day.

Easy to Use

GrowthZone was quickly adopted by staff, making day-to-day operations more intuitive.

Tailored Onboarding

The onboarding process allowed GrowthZone to understand Greensboro's needs, ensuring workflows aligned with existing processes.

A Reliable Solution

Switching to GrowthZone provided a consistent, supportive system after experiences with other products that diminished in service over time.

The Challenge

When Greensboro Regional REALTORS® Association evaluated their AMS options, they faced challenges with prior platforms.

“Each time the product was bought out by another conglomerate, the service, especially for Realtor Associations, got less and less,” said Peter Johnston. Staff were frustrated by slow processes, especially application handling, which could take over 72 hours from submission to full onboarding.

The association needed a platform that could both streamline internal operations and provide reliable service tailored to Realtor Association workflows.

The Solution

After switching to GrowthZone, the association’s onboarding experience was smooth and collaborative.

“Overall, it was a fantastic experience,” Johnston said. “It was helpful to know that when we were working to onboard with GrowthZone that you took the time to figure out the best ways of making our uniqueness work.”

The system provided intuitive tools for managing memberships, online applications, and workflows. Staff quickly adapted to the platform, learning GrowthZone faster than any previous AMS they had used.

The Results

GrowthZone delivered measurable improvements in efficiency and staff experience.

Staff adoption was also faster than with previous systems, and the association now enjoys a reliable, long-term AMS that supports unique workflows and reduces manual work. With GrowthZone AMS in place, the Greensboro Regional REALTORS® Association has more time to focus on serving members and growing programs.

The online applications that GrowthZone offers have reduced application processing times. Getting somebody’s application in hand, in the system, and all their services turned on used to be a 72+ hours process. Depending on our volume, we can now get somebody in, onboarded, and services turned on in less than a day.

Peter Johnston

COO

See What’s Possible with GrowthZone

Combine intuitive tools with responsive support to streamline operations, simplify workflows, and better serve your members.

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Focus on What Matters

Automate routine tasks and reduce manual processes so your team can spend more time supporting members.

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A Partner You Can Rely On

GrowthZone isn’t just software, it’s a platform backed by a responsive support team ready to help whenever you need it.

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Tools Built for Your Organization

Manage memberships, online applications, events, and billing all in one intuitive platform designed to save time.

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Support When it Counts

You’re never on your own. GrowthZone’s team provides real, responsive support to help your organization run smoothly.

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What Could Your Team Do with the Right Tools?

Simplify member management, reduce manual tasks, and give your staff more time to focus on what matters most: engaging and supporting your members. Connect with GrowthZone today to find the right solution for your needs.

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