Melynn Sight ON-DEMAND: Crisis Communications

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Association Crisis Communications StrategiesStrengthen Your Membership with Proactive Crisis Communication Strategies

When a crisis hits, communicating with members is critical. Providing information that is relevant and doesn’t waste their time is an opportunity to share key messaging, gain trust, and demonstrate value.

Learn how to engage members and strengthen your membership community – using your existing communication plan! Designed to help set the course for your organization’s crisis communications, Melynn Sight’s webinar is perfect for those seeking proven strategies or just a couple of new ideas.

Melynn explains how to:

  • Modify your existing plan for the crisis. If you don’t have a plan, you’ll see what it looks like (and get a template to guide you).
  • Build credibility when you stay focused on a key message that shows how you address industry changes and new information during the crisis.
  • Learn from best practices from other associations.

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