Knowledge Library

Browse our knowledge library of association industry articles, white papers, guides, infographics, and videos on a variety of important industry topics.

2022 Real Estate Association Survey Results

Every year, the Real Estate Association Survey Results report is our most downloaded document for real estate association professionals. Read the 2022 report to see how your real estate association compares: Membership growth, retention, and engagement New service offerings Non-dues revenue sources The report also provides comments, advice, and common lessons learned from real estate association professionals.

On-Demand: “Sell Me This Pen: Pivotal Moments that Overcome Member Indifference” with Melynn Sight

Members have so many choices for products and services — how do you get them to choose you? In other words, if everyone sells pens, “Why should they buy YOUR pen?” Look at your business in a new way as Value Proposition Expert & Author, Melynn Sight, joins GrowthZone for “Sell Me This Pen: Pivotal Moments that Overcome Member Indifference.” This fast-paced webinar will get you laser-focused on how to use a value proposition as your strongest sales tool.

On-Demand: “2022 Chamber Survey Results” Webinar with Frank Kenny

How does your chamber compare? See what over 500 chamber pros had to say. Frank Kenny digs deep into the 2022 Chamber Industry Survey Results and discusses recommendations, ideas, and tips related to what you and your peers had to say about: – Operating budgets – Value propositions – Innovation/new services – Reinstatement strategies And a LOT more!

2022 Chamber of Commerce Survey Results

Every year, the Chamber Survey Results report is our most downloaded document for chamber of commerce professionals. Read the 2022 report to see how your chamber compares: Membership growth, retention, and engagement Value proposition Non-dues revenue sources The report also provides comments, advice, and common lessons learned from hundreds of chamber professionals.

2022 Association Survey Results Report

In its 8th year, the Association Survey Results Report is always our most downloaded document for association pros. Read the 2022 report to see how your association compares: Annual operating budgets Membership growth and retention New services and innovations Lessons learned from 2021, and more! The report also includes words of wisdom and comments from hundreds of association professionals across the US and Canada.

5 Professional Development Programs for Women

We’re so excited to share this all-new e-book featuring 5 replicable, chamber-facilitated professional development programs for women. It showcases innovative, replicable, programs and event ideas designed to support, celebrate and advance women’s role in the workplace.

Using Technology to Streamline Non-Dues Revenue

Why Non-Dues Revenue Matters: Gone are the days when associations could rely on membership dues alone to maintain operations. These days, 45% of their revenue is generated from non-dues sources. That said, we’ve assembled the top ten ways to increase your association’s non-dues revenue using technology you probably already have. Read our free guide, Using Technology to Streamline Non-Dues Revenue, and gain insight on the latest ways to boost your bottom line, including: What is (and isn’t) working for other […]

ON-DEMAND: “Members vs. Investors” with Kyle Sexton

What is the difference between an investor and a member? Find out the answer from “Members vs. Investors”, an on-demand webinar with author and international speaker Kyle Sexton In this webinar, Kyle walks us through a finely tuned system for determining who is a member and who is an investor. He also reveals the triggers that generate excitement for partnering with your chamber or association. An author and award-winning association and chamber strategist, Kyle is an authority on membership development […]

ON-DEMAND: “Networking Events of the Future” with Amanda Kaiser

Members say today’s virtual conferences are missing one key element. Networking! Amanda Kaiser and Matchbox Virtual Media recently teamed up with a group of association professionals to develop new networking strategies for virtual and in-person events. Take a look as Amanda shares what worked (and what didn’t). Takeaways: Adding the right networking opportunities to improve the value of your virtual and in-person events. Methods to tamp down your member’s networking anxiety (and your own). Get a behind-the-scenes peek at the […]

ON-DEMAND: “Reignite Volunteer Leadership and Development” with Shari Pash

Shari joins the GrowthZone team, discussing how to reignite volunteer leadership and development. She also explains how to streamline volunteer recruitment using opportunity profiles. Takeaways: Understand what volunteering looks like in today’s environment Identify the best matches for volunteer sustainability Using volunteer development as a member engagement tool

How to (Actually) Get Under-30s to Join an Association

Young Professionals are an elusive bunch. This set of tip sheets will help your association recruit and engage them. The tip sheet bundle includes: 10 Reasons to Join an Association: The Perks of Association Membership for Young Professionals 8 Engaging Event Ideas: Fun Ideas for 20-Somethings 6-Step Plan for Recruiting: How Associations can Successfully Build a Young Professional Member Base

Association Software Return on Investment

The ROI of a Smarter Association Management System

Simply by using an Association Management System, associations and chambers will immediately realize software return on investment – helping to save time, reduce errors, and improve efficiency. Powerful data management and detailed analytics provide the basis for systemized operations and effectual productivity. This enables staff to make tactical decisions based on real-time, actionable data, ensuring they maintain momentum and have time to focus on the mission.