Membership Communications Expert, Melynn Sight recently shared her presentation “Crisis Communication Strategies to Strengthen Membership.” It proved to be one of our most popular webinars in recent years. The free, on-demand webinar is ideal for anyone interacting with members using the written word. While explaining the Top 6 Principles for Association Crisis Communications, Melynn discussed strategies for credible communication with members during periods of uncertainty. She also walked through the messaging basics and best practices for structuring association communications. A […]